twballgame9 {l Wrote}:Bands selling out Fenway this summer, you should check one out. Heard there was a football game there once as well.
I have been to 1 football game, 1 hockey game and 1 concert at Fenway. Football was by far the best.
twballgame9 {l Wrote}:Bands selling out Fenway this summer, you should check one out. Heard there was a football game there once as well.
DomingoOrtiz {l Wrote}:twballgame9 {l Wrote}:Bands selling out Fenway this summer, you should check one out. Heard there was a football game there once as well.
I have been to 1 football game, 1 hockey game and 1 concert at Fenway. Football was by far the best.
twballgame9 {l Wrote}:For the record, the Globe saying that BC is paying GT $900K to play is akin to BC pretending in needs a cash allocation of $50K to cover every scholarship. Accounting is awesome!
TobaccoRoadEagle {l Wrote}:i blame bernie madoff
dtwalrus {l Wrote}:I would be perfectly content playing a game at Fenway every single season where we have 7 home games. Six Alumni games plus a very marketable local-attention-grabber at Fenway sounds like a step in the right direction for BC's invisibility/ignominy lately.
angrychicken {l Wrote}:twballgame9 {l Wrote}:angrychicken {l Wrote}:twballgame9 {l Wrote}:angrychicken {l Wrote}:twballgame9 {l Wrote}:If there is one thing that the Red Sox know how to do, it is market and make money. If FSG is not helping BC, it is because BC cannot be helped. Period.
Marketing the Red Sox and marketing BC are two different animals. The Red Sox brand markets itself. Marketing BC takes actual work and ideas.
The Red Sox brand wasn't remotely close in 2001 to what it is now in 2016. The only thing more amazing than what the marketing team at Yawkey has done to the Sox brand is what they did to that piece of shit ballpark to make it at least close to worth attending.
I would guess that something other than the efforts of FSG has helped the Sox brand more during that time period.
They were selling out before they won the title. This argument is pretty much ended with the words "pink hats."
Point taken.
However, if that is the case, what has FSG done (and apparently failed at) to market BC? I don't know. I'm asking because their name gets thrown around every once in a while and I want to know how they earn their money.
eagle33 {l Wrote}:angrychicken {l Wrote}:twballgame9 {l Wrote}:angrychicken {l Wrote}:twballgame9 {l Wrote}:angrychicken {l Wrote}:twballgame9 {l Wrote}:If there is one thing that the Red Sox know how to do, it is market and make money. If FSG is not helping BC, it is because BC cannot be helped. Period.
Marketing the Red Sox and marketing BC are two different animals. The Red Sox brand markets itself. Marketing BC takes actual work and ideas.
The Red Sox brand wasn't remotely close in 2001 to what it is now in 2016. The only thing more amazing than what the marketing team at Yawkey has done to the Sox brand is what they did to that piece of shit ballpark to make it at least close to worth attending.
I would guess that something other than the efforts of FSG has helped the Sox brand more during that time period.
They were selling out before they won the title. This argument is pretty much ended with the words "pink hats."
Point taken.
However, if that is the case, what has FSG done (and apparently failed at) to market BC? I don't know. I'm asking because their name gets thrown around every once in a while and I want to know how they earn their money.
I'm wondering the same thing. Maybe they came up with the idea for the hospitality tent at football games which, so far, has been a bigger flop than jimmy mac.
twballgame9 {l Wrote}:eagle33 {l Wrote}:angrychicken {l Wrote}:twballgame9 {l Wrote}:angrychicken {l Wrote}:twballgame9 {l Wrote}:angrychicken {l Wrote}:twballgame9 {l Wrote}:If there is one thing that the Red Sox know how to do, it is market and make money. If FSG is not helping BC, it is because BC cannot be helped. Period.
Marketing the Red Sox and marketing BC are two different animals. The Red Sox brand markets itself. Marketing BC takes actual work and ideas.
The Red Sox brand wasn't remotely close in 2001 to what it is now in 2016. The only thing more amazing than what the marketing team at Yawkey has done to the Sox brand is what they did to that piece of shit ballpark to make it at least close to worth attending.
I would guess that something other than the efforts of FSG has helped the Sox brand more during that time period.
They were selling out before they won the title. This argument is pretty much ended with the words "pink hats."
Point taken.
However, if that is the case, what has FSG done (and apparently failed at) to market BC? I don't know. I'm asking because their name gets thrown around every once in a while and I want to know how they earn their money.
I'm wondering the same thing. Maybe they came up with the idea for the hospitality tent at football games which, so far, has been a bigger flop than jimmy mac.
Good call. Wonder what sucks, Sox marketing or Boston College sports? Tough call there.
HJS {l Wrote}:This article was stupid. But, I'd like to point out that our paid "partner" for marketing just planted a hit piece in the globe with its hit-piece journalist. That would be unbelievable if the entire sports program wasn't already such a shitshow.
h2o {l Wrote}:twballgame9 {l Wrote}:eagle33 {l Wrote}:angrychicken {l Wrote}:twballgame9 {l Wrote}:angrychicken {l Wrote}:twballgame9 {l Wrote}:angrychicken {l Wrote}:twballgame9 {l Wrote}:If there is one thing that the Red Sox know how to do, it is market and make money. If FSG is not helping BC, it is because BC cannot be helped. Period.
Marketing the Red Sox and marketing BC are two different animals. The Red Sox brand markets itself. Marketing BC takes actual work and ideas.
The Red Sox brand wasn't remotely close in 2001 to what it is now in 2016. The only thing more amazing than what the marketing team at Yawkey has done to the Sox brand is what they did to that piece of shit ballpark to make it at least close to worth attending.
I would guess that something other than the efforts of FSG has helped the Sox brand more during that time period.
They were selling out before they won the title. This argument is pretty much ended with the words "pink hats."
Point taken.
However, if that is the case, what has FSG done (and apparently failed at) to market BC? I don't know. I'm asking because their name gets thrown around every once in a while and I want to know how they earn their money.
I'm wondering the same thing. Maybe they came up with the idea for the hospitality tent at football games which, so far, has been a bigger flop than jimmy mac.
Good call. Wonder what sucks, Sox marketing or Boston College sports? Tough call there.
Improvements to the ballpark and winning a few world series helped the sox more than anything. But, since you know so much about marketing, give us a few examples of good ideas FMG has come up with specific to BC. That's what the question is.
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